Digital Marketing / Business Development Officer

PeCap Development Center

Full Time
Enugu
Posted 6 months ago

Job Description

  • Display in-depth knowledge and understanding of social media platforms; Facebook, Twitter, Instagram, YouTube, Pinterest etc, and how each platform can be deployed in different scenarios for lead acquisition and conversion.
  • Excel at building and maintaining sales relationships, online and off.
  • You will be responsible for creating original text and video content, managing posts and responding to followers.
  • You will manage our company image in a cohesive way to achieve our marketing goals.
    Responsibilities
  • Provide ongoing measurement and evaluation of activities and campaigns, as required
  • Continually reviewing & actively managing the website and online assets
  • Use CRM to track leads and report on trends and campaign success
  • Creating and delivering engaging digital content
  • Ensuring all content and online communication is consistent with company tone of voice
  • Work with relevant teams to design, build and maintain social media presence and marketing activities on all platforms
  • Exploit new social media channels and opportunities as they arise
  • Conduct search marketing and search engine optimization (SEO) activities
  • Develop and manage digital marketing campaigns for online products and channels
  • Support ongoing research and analysis of customer data, market conditions and competitor data to evaluate end-to-end customer experience across multiple channels.
  • Measure and report performance of all relevant digital marketing campaigns and assess against goals

Requirements

  • OND/HND/BSC or its equivalent is required. Preferably in Marketing, Mass Communication, Information Science and Media Studies, or any related course
  • Minimum of 2years online marketing & communications experience and effective use of digital marketing tools.
  • Appreciable skill in writing, online marketing & communication and website analytics tools
  • Current/recent experience in a content management role to include experience in developing digital content
  • Strong understanding of current online marketing concepts, strategy and best practice
  • Be proficient in content marketing application and generate leads from all social media platforms
  • Be experienced in sourcing and managing content development and publishing.
  • Exhibit both creative and analytical skills of digital marketing
  • Maintain excellent writing and language skills.
  • Display the ability to effectively communicate information and ideas in written and video format.
  • Have good time management knowledge
  • Poses the ability to guide other employees when necessary on content development, creation, editing and online reputation management.

Benefits for candidates include but not restricted to the following:

  • Attractive salaries
  • A collaborative environment that pushes you to think beyond your boundaries.
  • A diverse workload, keeping you continually stimulated.
  • An open forum for expression of ideas.
  • Diverse opportunities to expand your skills, learn newer skills.

Interested applicants should please send their CVs to info@pecapcenter.com with the job role as subject of the mail.

Application closes on Friday, 23rd April, 2021.

 

Job Features

Job CategoryOn Site

Apply Online

A valid phone number is required.
A valid email address is required.